Distribution of books and magazine is our most important activity. Without books, our preaching has no solid basis.
This is the first time in history that so many religious books are sold so popularly. Keep distributing as many as possible in huge quantities. This is my pleasure.
Whenever I ger report of my books selling, I feel strength. Regarding book sales figures, please endeavor in this way. This is the only solace of my life. When I hear that my books are selling so nicely, I become energetic like a young man. – Srila Prabhupada, Sep 1974.
This is a sure sign of spiritual strength, for where there is preaching there must be life. Please go on increasing more and more book distribution. You are working in the right direction.
[Letter to Abhirama 9 Jan 1976]
Books are the basis of our movement. Whatever appreaciation we are getting on account of our books, it is because we are following the path chalked out by exalted devotees. We are not writing something whimsical.
So go on with your organisation for distribution of my books through press and other modern media and Krishna will certainly be pleased upon you. we can use everything Television, radio, movies or whatever there may be to tell about Krishna and outside of devotional service all these modern paraphenalia are just so much rubbish.