These books are so potent that anyone who reads them is sure to become krishna Conscious, so it is a very valuable service to distribute our books.
So I am always emphasizing book distribution. It is the better kirtana. It is better than chanting. Of course chanting should not stop, but book distribution is the best kirtana.
[Letter to Srutadeva Dasa 24 Oct 1974]
Book distribution is also chanting. These books I have recorded and chanted and they are transcribed. It is spoken kirtanas. So book distribution is also chanting. These are not ordinary books. It is recorded chanting. Anyone who reads, he is hearing. Book distribution must not be neglected. – Letter to: Rupanuga: Mayapur, 19 October, 1974, Atlanta.
Chanting Hare Krishna With Mridangas and Kartals…. this is also Kirtan; when you Distribute books, that is also Kirtana.
Distribution of books and magazine is our most important activity. Without books, our preaching has no solid basis.
So go on with your organisation for distribution of my books through press and other modern media and Krishna will certainly be pleased upon you. we can use everything Television, radio, movies or whatever there may be to tell about Krishna and outside of devotional service all these modern paraphenalia are just so much rubbish.