Association with Devotees
Krishna has made an arrangement for the humans to escape from the clutches of maya, which is, associating with his devotees.
Mission of Krishna Consciousness
This human form of life is a chance to be trained to be agreeable to the orders of the Supreme Lord. To bring about this training in society is the mission of the Krishna consciousness movement.
Perfection of Human Life
Anyone who very seriously engages in devotional service can obtain, in due course of time, perfection of the human form of life.
Gain
If you simply surrender, you will be decorated with all the vaishnava qualities.