Understanding The Supreme Lord
One can understand the Supreme Personality as He is only by devotional service and when he is in full consciousness of the Supreme Lord by such devotion, he can enter into the kingdom of God. — Bhagavad Gita, 18.55.
One can understand the Supreme Personality as He is only by devotional service and when he is in full consciousness of the Supreme Lord by such devotion, he can enter into the kingdom of God. — Bhagavad Gita, 18.55.

Everyone is at liberty to desire as he likes, but the desire is fulfilled by the Supreme Lord.
Srimad Bhagavatam 3.4.11,
Srila Prabhupada

The Krishna conscious movement is based on this principle, and we are opening centers all over the world to give everyone a chance to hear the message of Lord Krishna in order to go back home, back to Godhead.
Srimad Bhagavatam 4.24.69

Because human life is a combination of matter and spirit soul, the whole process of Vedic knowledge is directed at liberating the spirit soul from the contamination of matter.
Srimad Bhagavatam 2.1.3,
Srila Prabhupada