Experiencing the Result of Activities
Every creature is born alone and dies alone. Alone one experiences the just rewards of his good and evil deeds.
Srimad Bhagavatam on Having Unflinching Devotion for The Supreme Personality of Godhead
One who has unflinching devotion for the Personality of Godhead has all the good qualities of the demigods but one who is not a devotee of the Lord has only material qualifications that are of little value.
Qualities of a Pure Devotee
A pure devotee of the Lord will not give up his shelter at the lotus feet of the Lord for a single moment, indeed not even for half a moment, even in exchange for the benediction of ruling and enjoying the opulence of the entire universe.
Goal of Life
Children and foolish people are attached to materialistic, fruitive activities, although the actual goal of life is to become free from such activities. Therefore, the Vedic injunctions indirectly lead one to the path of ultimate liberation by first prescribing fruitive religious activities, just as a father promises his child candy so that the child will take his medicine.