The conditioned living entity is satisfied in his own particular species of life, while deluded by the covering influence of the illusory energy, he feels little inclined to cast off his body, even when in hell, for he takes delight in hellish enjoyment.
Srimad Bhaagavatam also affirms that one should follow in the footsteps of great devotees and that is the way of progress on the path of spiritual realization. The king or the executive head of a state, the father and the school teacher are all considered to be natural leaders of the innocent people in general. All such natural leaders have a great responsibility to their dependents. Therefore, they must be conversant with standard books of moral and spiritual codes.
If one wants to achieve success at the end of his life, the process of remembering Krishna is essential. Therefore one should constantly/incessantly chant the Maha Mantra.
The sufferings of humanity are due to forgetfulness of Krishna as the supreme enjoyer, the supreme proprietor and the supreme friend. Therefore, to act to revive this consciousness within the entire human society is the highest welfare work. One cannot be engaged in such first-class welfare work without being liberated.
Crying is the last word in the progressive path of devotional service. One who can cry for the Lord in love is certainly successful in the line of devotional service.
Simply by chanting the holy name of Krishna – Hare Krishna, Hare Krishna, Krishna Krishna, Hare Hare/ Hare Rama, Hare Rama, Rama Rama, Hare Hare – a devotee of the Lord can approach the supreme destination easily and happily, but this destination cannot be approached by any other process of religion.
Purport on Bhagavad Gita 12.6