Chaitanya Caritamrta
Simply by chanting the holy name of Lord Krishna, one can be freed from all undesirable habits. This is the means of awakening all good fortune and initiating the flow of waves of love for Krishna.
Chaitanya caritamrita Antya Lila 20.11
A.C. Bhaktivedanta Swami Prabhupada
In Jagannatha Puri Chaitanya Mahaprabhu’s only occupation was holding Sankirtana at least four hours every day and distributing prasadam to the devotees.
A.C. Bhaktivedanta Swami Prabhupada
As far as Sankirtana is concerned, that should be continued in all circumstances. Chanting of Hare Krishna, Sankirtana is our life and soul. Side by side, if possible, then you can attempt for the ISKCON restaurant and Krishna Prasadam distribution, but this I think is secondary.
Letter to Nathan baruch 1968.
A.C. Bhaktivedanta Swami Prabhupada
Our first important business is to hold Sankirtana as many times as possible. The next important business is publication work.
Letter to Krishna Dasa – Los Angeles 28 July, 1969.
A.C. Bhaktivedanta Swami Prabhupada
We are not much concerned about the temple because temple worship is not primary factor in this age. Primary factor is Sankirtana. But sometimes we want a center where people may gather and see, so a temple is required secondarily.
Letter to Mukunda – New Vrindaban 27 May, 1969.
A.C. Bhaktivedanta Swami Prabhupada
Sukadeva Goswami says, this age is an ocean of faults, but there is one boon, in this age one gets the same result as was achieved in former ages through elaborate temple worship, costly sacrifices, or introspective meditation, simply by chanting the Holy Name of The Lord.
Letter to Achyutananda, 1975.